When trying to find an SEO agency it can be exceedingly difficult to establish a listing of criteria especially when you don't know the SEO process. Virtually every SEO consumer would expect a
fantastic SEO agency to appear at the top of the major search engines for all their relevant important phrases. Although this theory seems quite logical it does not necessarily represent upon the
other agencies which aren't. There are literally thousands of SEO companies on the market and with a rather modest number of positions on the very first page, it's impossible for all of the
agencies to prove their value by being on the initial page. It's only once you start to break down the current high performing SEO agencies that you start to develop a much better understanding
as to why they are there and most importantly why you should not use them. You will find infinite checks you can perform on an SEO firm but I would strongly advise anyone to carry out those
listed below followed by any additional checks you believe to be appropriate.
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Search their company name
Hunting their company name will inevitably bring up their directory listings, article submissions and social media pages but when the organization is relatively large, there will be some comments somewhere. It is highly probable if someone has had a bad or good experience with an SEO company, they'd have said it on a webmaster forum or a blog. It is very important not to take these reviews at face value because a few unethical SEO agencies promote their services this way, if it is a forum seem at their post count, join date and answer from other forum users.
Look at their portfolio
If an SEO service is great at what they do there will be an endless supply of testimonials, don't be scared to ask the service for past examples of their work. If an SEO firm advertises a great deal of customers but yet only shows a set few of testimonials, inquire why or perhaps better ask the owners of these sites. Webmasters are more inclined to let you know exactly what's not working or hasn't functioned as opposed to what is working nicely.
Check their back links
A huge proportion of internet marketing is back linking and there are endless amounts of free tools to check the back links of a specific site. The standard of the websites linking to the SEO Company will reflect upon the ethical standard of their work. If you find an agency to have a vast amount of back links from sites you would consider as being spam it's highly likely that this is the approach they will take to marketing your site that's against all major search engine positions.
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